Well People was co-founded by Shirley Pinkson, a former executive of the well-known beauty brand Nars, along with cosmetic dermatologist Dr. Renee Snyder and James Walker. The brand’s products are composed of approximately 80 plant formulas, containing moisturizing and therapeutic plant ingredients such as organic aloe vera, organic chamomile, and organic green tea. Most of the products are infused with aloe vera, and all products are 100% natural.